So, you have made the big decision that you want to become an affiliate marketer, but what do you sell and to whom. You need to find a market with lots of products to sell and people wanting these products, but where do you start? Read on.
Finding A Niche
Finding a niche, for a newbie marketer can be a terrifying thought. Where do I start? What can I promote? How do I do it? All valid questions and ones I hope I can answer in this post today.
The idea of marketing online and making a living from it has been the dream of millions of people. Ever since the internet began people have been finding a way to make money from it. A lot are legitimate, don’t get me wrong, but there has always been the unscrupulous marketers, these are the ones ready to take money from the unwitting newbie. These guys then head for the hills never to be seen again.
One tip, never be like these marketers, be honest and truthful and your customers will love you for it. They will appreciate it more if you help them rather than just try to take money from them. Okay enough of that let’s get on with finding a niche.
The first thing you need to do is think of what it is you have an interest in? You may be a big football fan(soccer or American) and may be very knowledgeable on the subject. This is maybe where you can start, but the actual niche of say American football is huge and you would struggle to get into making money from this niche as a whole. What you need to do is burrow a bit deeper into the niche and find sub niches or micro niches. These are niches that are part of the bigger niche but more specialist. Yes you will have fewer people to sell to, but you know your potential customers are really interested in the subject.
I have seen an article and they were promoting American football snack helmets, now that is a micro niche. I didn’t know what a snack helmet was either but here is a picture of one. People have a snack from these when they are watching a game on TV at home.
They come in all teams colours with logos too. This is not an advert:)
Who would have thought about that one as a niche? There seems to be a market for selling them though and it just goes to show there is money to be made in every niche.
You first have to do some research on your niche, then look for a micro niche within it as mentioned above. You can get a good idea about products to sell in your niche on the amazon site. Go on there and type in your chosen niche and see what the results show. If there is a lot of products you know this is going to be a profitable niche and one you should think of entering.
Here are another couple of ways of finding if you have a profitable niche or not. Go to your local supermarket and look in the magazine rack. There will probably be all different types of magazines on different subjects, these are all profitable niches. Look online at the magazine sellers and see if there are magazines on your chosen niche. If it is a yes you are on a winner.
Have you heard of the dummies books? Yes? Go to their website https://www.dummies.com/ and type in your chosen niche and if there is a book about it you can bet it is profitable or they would not print a book about it otherwise.
Hopefully you will now have an idea of what niche you want to enter, now you need to do some research.
You now need to do some keyword research for your niche. Go to the google keyword research tool and type in your niche and find out the keywords being used in your chosen niche. I do not use the google keyword research tool myself, I use a better one than that, but I will tell you more about that later.
Once you gather a list of potential keywords you need to see what the competition is for those keywords.
You need to know your competition in any business so this is why you have to find out who your competitors are. Competition is not a bad thing it shows that it is a profitable niche.
I will show you how you can get access to this information below.
Do I Need A Website
I would say you definitely need a website or blog like this one you are on now. Your blog is one way of getting visitors to your site. Through the proper use of keywords and SEO in your blog posts your articles will get picked up by the search engines. Which in turn will get you visitors to your site, this is not an overnight way of affiliate marketing it is a process of building a business for the future as your posts will be there for evermore. If you are consistent in your blog writing your site will gradually grow into an authority site in the search engines eyes, this is when it gets interesting with lots of potential customers visiting your site from Google, Yahoo and Bing etc….
Social media is another way to get visitors to your blog posts. This has to be done properly or you could ruin your chances of customers by spamming them with link after link. I have seen a lot of people do this on Facebook and in the end these people are just ignored. You need to get the correct training so you are doing it correctly from the beginning.
You now have a good idea on your niche and you are all excited about earning money online but what next? You need to get the correct training so you can take it step by step in the correct order and not miss anything out. Some people skip certain parts of building a business by being to eager to get to the money making stage without learning the basics.
I would like to point you in the direction of where I learned how to blog, find my niche, keyword research, finding my competition and a whole lot more. The training is provided on the Wealthy Affiliate website. Go to this page on my site which tells you all about Wealthy Affiliate and what you can expect when you take the 7-day free trial (no credit card needed).
I wish you all the best for your future online whether it with us or whatever direction you take. Just be careful out there. Read my about me page to see what I mean by this.